Showing posts with label Self Assignment. Show all posts
Showing posts with label Self Assignment. Show all posts

Wednesday 14 January 2015

Photography Self Assignment: Staying Ahead of the Competition

Photography Self Assignment: Staying Ahead of the Competition



As I ended out 2014 I was thinking about my business and also my artistic goals for the coming year. So I produced this image that allowed me to do a a few things.

The first was shoot for a story/theme: Staying ahead of the competition. So the way I shot this (yes these are self portraits) and composited it was was to show how a business needs to stay ahead of its competition even though they may look and act like your business. Regardless of how similar we are there always differences and finding what makes you unique and marketing what makes you unique is the key to separating yourself in a competitive business market.

Number two was to try some different lighting techniques. For the base shots I used a three point lighting technique with two strip boxes behind and to the sides of the subject to provide rim/side lighting and a high front light and a low reflector to provide a fill on the front. This is a lighting technique I want to experiment with more in 2015. The goal was to produce an edgy lighting set-up and further enhance that edgy contrasty look in both Lightroom and Photoshop.

And the third goal was to practice making selections and producing a simple composite of blended and scaled the images in Photoshop. I put each image on its own layer and scaled them according to position with the transform tool and added an increasing amount of blur to the images that appear further away to simulate a realistic depth of field.

Competition by Robert Greatrix
If you enjoy my photography please visit my website for more www.fulcrumimaging.com .

If you want to participate in producing some fun and unique images please contact me I am always looking for interesting self assignments in addition to paid work.


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